Two browser visits, free, no sign-up. Every finding comes with evidence and a way to fix it.
Everything in the free check, re-run on a schedule, plus a phone visit, uptime, page speed and alerts. Coming soon.
Cookie consent
Does the pixel wait for consent, and does it start once cookies are accepted? We operate the banner the way a visitor does.
- Meta Pixel fires before cookie consent
- Meta Pixel does not fire after consent
- Cookie banner could not be operated automatically
- 28 consent tools recognized
Pixel health
Duplicates inflate results and confuse optimization. Missing event IDs break deduplication with server events.
- Duplicate Meta events
- Meta events have no event ID
- More than one Meta Pixel
- Event names on every button
Ad click attribution
We arrive with a test Meta ad click ID and check that your site keeps it, so Meta can credit the ad.
- Click ID from Meta ads is not stored
- Click ID lost in redirects
- Click ID saved by your site code in a non-standard format
- Two different browser IDs (_fbp)
Server-side signals
We look for signs of Conversions API and server-side Tag Manager. We report what we see, never whether it works.
- CAPI tools
- First-party Tag Manager
- Tracking relays on your domain
- Site-generated event IDs
Mobile
Most Meta traffic is mobile. Phone layouts often have different buttons and a different cookie banner.
- Mobile buttons are tracked differently from desktop
- Mobile cookie banner
- Mobile buttons
- Click ID on mobile
Alerts when tracking breaks
Your pages are re-checked on a schedule. A site update that breaks the pixel reaches you by email, not through a bad week of ads.
- Daily re-checks
- Alert on new problems
- Email when it's fixed
- Weekly digest
Every few minutes
MonitoringUptime
A landing page that is down wastes every click you pay for. We check that it answers, and how fast.
- Down and recovered alerts
- Response time
- SSL certificate expiry
Every day · Agency
MonitoringPage speed
Slow landing pages lose visitors before the pixel even loads: you pay for clicks that never become page views.
- Core Web Vitals from real users
- Daily mobile speed test
- Alert when speed drops
Verified domains
Coming soonForm tests
We submit a test lead on your form and check that the conversion event fires. Needs a one-line tag on your site.
- Lead event after submit
- Thank-you page tracking